How He’s Building a NEMT Empire Across America | NEMT Experts Podcast Episode 80
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Ross Peterson explains how he is setting the foundation for building his NEMT business into a national franchise.
Top 3 Takeaways
- Building a Franchise-Ready NEMT Model
Ross is designing Ride Two in Denver as a fully replicable “business in a box” — with standardized operations, driver training, and infrastructure — to eventually scale nationally through a franchise-style model. - Investing Early in Scalable Infrastructure
Even as a one-van operation, Ross is laying the groundwork in areas like vehicle procurement, insurance solutions, technology integration, and HR processes so future locations can launch quickly and efficiently. - Diversification and Driver Retention Are Key
He warns against relying too heavily on a single broker or funding source, and stresses investing in driver training, recognition, and retention as core pillars for long-term brand reputation and operational success.
Top 3 Quotes
“I’m building that first restaurant before I know what the chain of restaurants will look like.”
— Ross Peterson
“Don’t get overly concentrated in one customer… diversification is really important.”
— Ross Peterson
“Insurance rates are high because claims are high… a scalable model that reduces claims will address it.”
— Ross Peterson
