How to Start an NEMT Business in Wisconsin: A "Bambi Knows Best" State-by-State Series Part 6: Build and Train Your Fantastic NEMT Team in Wisconsin Building a top-notch NEMT team in Wisconsin is like crafting the ultimate tailgate for a Badgers or Packers game: you need reliable, skilled and people-focused individuals to ensure success. From navigating snowy highways to providing exceptional customer service, here’s how to recruit, train, and retain a team ready to tackle everything this northern state has to offer.
1 | Finding Your Wisconsin Dream Team To recruit the best, start with drivers and staff who know their way around Wisconsin’s blend of bustling cities like Milwaukee and Madison and the quieter roads in rural areas or the Northwoods. Local know-how makes a big difference when navigating icy highways in winter or detouring around summer construction.
Leverage recruitment platforms like Indeed or LinkedIn, but don’t forget about taking the local way. Partner with Wisconsin’s technical colleges, trade schools and workforce development programs, such as those offered by the Wisconsin Department of Workforce Development. Attend job fairs in bigger cities or host hiring events in local communities—Wisconsinites value community connections, and so should your hiring process.
2 | Training for Success in the Badger State Wisconsin’s unpredictable weather and diverse terrain demand top-notch driver training. From safely navigating snowstorms to managing slippery rural roads, prepare your team with the skills they’ll need to ensure safe and timely service. Regular training on ADA compliance, safe driving practices, and road hazard awareness is a must.
Equally important is customer service. Teach your team how to assist passengers with wheelchairs or medical equipment while providing friendly, professional care. Whether it’s a quick trip in Green Bay or a long ride to a specialist in Eau Claire, great patient service leaves a lasting impression. Including training in cultural sensitivity and patient care ensures your passengers feel respected and supported throughout their journey. Remember, they might not be heading to an appointment they’re excited about—medical visits are often serious, sometimes sad and even scary. Your team’s empathy can make all the difference.
3 | Build a Team-Centered Culture Happy employees create happy customers. Foster a supportive work environment by celebrating your team’s achievements, offering performance incentives and hosting team-building activities. Add a Wisconsin twist with appreciation gifts like cheese curds, tickets to Packers games or local brews (be that famous Wisconsin beer and/or coffee).
Keep communication flowing with regular check-ins and an open-door policy for feedback. When your employees feel valued and heard, they’ll go the extra mile for your passengers. A positive culture isn’t just good for morale—it’s the key to providing exceptional NEMT service across Wisconsin.
By assembling the right people, offering thorough training, and cultivating a strong team culture, your NEMT business will thrive in the Badger State. Ready to take the next step? Check out Part 7 , where we’ll cover integrating technology into your operations, or explore the table of contents for more Wisconsin-specific tips!
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